On Thursday Clear Channel Airports – a division of Clear Channel Outdoor launched Pinnacle Collection, its new advertising program which will custom create outdoor advertising displays in 30 private airports. The target here is frequent business flyers as well as ultra elite travelers. Executives are hopeful with the scope as they say more than 95 percent of Fortune 100 companies own business jets and that the company is in a better position to utilize the possibility.
So far the going gets good. And it looks promising as well. Men’s magazine Vogue to promote its debut has launched a multi-city private airport campaign in New York, Los Angeles and Palm Beach, Florida – promoting the debut of the magazine. Other advertisers include Jaguar, Tiffany and Royal Bank.
Via [Sanantonio.Bizjournals]
