Xbox Joy has won McCann Erickson many a prizes from different ad events. This new ad, Microsoft Xbox Warrior also it seems going this away. The commercial looks stunning, don’t have much info about the ad at this moment, but looks like a sure winner from McCann house.
A young boy is on his mobile phone when he comes across a sword, when he pulls it out of the street he comes across a marauding army who fire arrows, which he avoid by hiding behind a shield, the army leaves as they hear a monster, however the boy investigates, and the monster grabs him, although when the boy roars at him he looks on bemused.
Via [visit4info]
