Corporate Social Responsibility in Pharma: Returning good-will to the society

As per the recent news, the passing of Companies Bill 2012 in the Lok Sabha on December 18, 2012, the Indian pharmaceutical companies have to invest anywhere between Rs 300-325 crore in the coming years under Corporate Social Responsibility (CSR) scheme. For the pharma companies, CSR activity can be altogether a different approach, as they […]
20 Hospitals With Inspiring Social Media Strategies

Hospitals and social media are a great mix, offering a wealth of opportunities for connecting with the community, patients, and even collaborating across health systems and between different hospitals. Some medical groups are wary of the liability and privacy issues that social media may open up, but others have found ways to manage these concerns […]
Do People Avoid your Closeness?

Does your confidence shakes while whispering jokes to friends or cuddling to dear ones? Have you ever experience that people avoid your closeness just because of bad breath? Or do you avoid proximity of some one in your family or friend whose breath smells foul? Bad breath is a very common problem that can greatly […]
Medical Tourism News Updates
Medical tourism set to grow, says expert. India has emerged as a key destination for medical travellers and the industry is set to more than double in the next four years, according to market estimates. “We are flooded with inquiries from th… View » Skin cancer drug raises questions for insurers. Patients with advanced skin cancer whose […]
Khaleej Times – ‘Social media can’t be a substitute for doctor’

Online social networking sites provide a good platform for individuals and patients to get medical advice easily. However, a health expert has cautioned not to follow them blindly. “People can learn a lot from the social media. We get to know the opinions of friends, colleagues and the patients who are suffering from the […]
Thousands Pledge in UAE on World ‘No Tobacco Day’

At a formal gathering in UAE, officials from Ministry of Health announced that they had received an unprecedented response to ‘No Tobacco Campaign’, an awareness drive to acquaint residents about the dangers of tobacco consumption. “It has been a successful initiative by all standards. We set out to educate people about the hazards and to elicit a response. The campaign has received almost 10,000 pledges from smokers who have refrained from smoking on 31st of May which is observed globally as the World No Tobacco Day,” said Dr Wedad Al Maidoor, Head of the National Tobacco Control Committee, Ministry of Health UAE.
Social media is modern way of word of mouth marketing. Do you agree with me?