Advertising has become one of the most vital parts of the modern market, as it helps promote any service or product. If business is a vehicle, then advertising is a fuel and a vehicle cannot run without fuel. It is a life of a business, which provides stability to the business. Advertising is used to convey the message of a particular brand directly to consumers through various media. We can do marketing through radio, television broadcast, newspapers, magazine space and online advertisement. Advertising is a best way to launch a new product and service in the market. It is useful, if done using proper media, at the right place, within a specific time.
This will help increase the sales by attracting more customers. Advertising helps in announcing an upcoming event of a particular brand or company. It is comparatively least expensive method to promote a brand or product. It also involves digital advertising, which uses internet to express the motive of the company to its customers. Social media networking, including E-mails and search engine marketing, recognized as the most effective medium of marketing because of its global visibility, is the major element of online advertising.
Does Hotmail fear to loose its sheen? When Google mail is marching forward with probably the largest user base in the last 10-12 months, Microsoft is still in a fix about how to prevent alienating existing users with an overdose of ads. The Hotmail…
MSN Windows Live Mail goes less-ad way? Read More »
Nintendo Revolution was only a code name that has expressed Nintnedo’s direction. The new name sans any trademark will certainly make faithfuls worry about the scope of it, and why they have sank a marquee name like this for Wii (Pronounced, We).
The…
Wii will Wii will rock you Read More »
Hearst Corporation’s Cosmopolitan, supposedly world’s largest women magazine has inked an exclusive deal with Glam media which offers the web’s first brand immersion and engagement for top advertisers. The deal will give Cosmopolitan’s advertisers access.
Cosmopolitan partners with Glam.com Read More »
White Stripe lead singer Jack White’s Coca Cola commercial is one of a kind. The fizzy drink major plans to show a 100 second promotional advert, ‘What goes around,’ at 1.55 am on Channel 4 on Sunday morning. The ad which features White’s self…
Jack White Coca Cola advert will come only once Read More »
Google Adsense allows website publishers to place keyword specific ads on their websites and earn a profit of the revenue. Mostly these kind of advertising programs generate revenue on per click basis. Since Google and Yahoo and all who are running such..
Click-o-Phobia: When online publishers fear to click adsense ads Read More »
More ad dollars are going into online advertising arena as ever increasingly automobile buyers are overlooking local and national print advertisements. Friedman-Swift Associates, an automobile research firm has surveyed more than 12,000 new car shoppers..
Study: Car shoppers ignore print ads, online ad spend on the rise Read More »
Virgin Comics in its newest avatar is launching company’s first comic series. The titles, Devi, Snakewoman and The Sadhu will be available in stores from July 12.
Virgin it seems in its true style does not want to spare a single stone unturned to…
Virgin to launch ad for its new comic label Read More »
Shrouded in mystery for most of its 97 year history, Britain’s Secret Intelligence Service (SIS), better known as MI6, in first of its public recruitment advertising campaign is looking for, ‘people who can depend on.’ The half page advert will be…
MI6 ads for public recruitment look out for James Bonds Read More »
British baby Sienna Miller is teaming up with Denim numero uno Pepe Jeans and she hopes to design a unique and exclusive range for them. If all goes fine, the jeans should be out in the market by next season.
This 24 year old boho chic who has…
Sienna Miller To Design Jeans For Pepe Jeans Read More »
This study jointly conducted by Revenue Science and the Ponemon Institute has found out that 63 percent of consumers prefer advertising based on their individual interests. They strongly feel that internet marketers should understand their interest…
Online ad: Relevancy is the key to reach consumers Read More »