
McDonald is about to make some change in the Ronald McDonald character and wants to appeal more effectively to the effervescent teenagers and 20 plus market. Ronald McDonald, McDonald soul since 1963 in a new avatar will be aired on strings of television commercials. McDonald hopes to see some image changeover. Its only other day I reported how McDonald is embarrassed over its product ad on children program an is ready to lessen the density.
Via [Msnbc]


